**Job Title: Community Home Care Marketing Liaison**
**Job Summary:**
We are seeking a dynamic and dedicated Community Home Care Marketing Liaison to join our team to bridge the gap between our services and the community we serve. This pivotal role involves building and maintaining strong relationships with healthcare providers, community organizations, and potential clients to effectively promote our home care services. The ideal candidate will have a passion for helping others, excellent communication skills, and a knack for strategic marketing.
**Key Responsibilities:**
- Develop and implement strategic marketing plans to enhance the visibility and reputation of our home care services within the community.
- Identify and establish relationships with key healthcare providers, local businesses, and community organizations to cultivate referral sources.
- Coordinate and attend networking events, community activities, and professional conferences to increase awareness of our home care programs.
- Collaborate with the management team to create marketing materials and campaigns that effectively communicate our services and benefits.
- Conduct market research to identify potential opportunities and trends within the home care industry.
- Provide educational presentations to community groups and healthcare professionals about our range of services and how they can benefit individuals in need of care.
- Track and analyze marketing efforts and referral patterns to identify areas for improvement and growth.
- Work closely with the care team to understand the services offered and ensure accurate and effective communication with potential clients.
**Qualifications:**
- Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or a related field.
- Proven experience in marketing, healthcare, or community relations, with an understanding of the home care industry preferred.
- Exceptional interpersonal and communication skills with the ability to connect with a diverse range of individuals and organizations.
- Strong organizational skills and the ability to manage multiple projects and priorities simultaneously.
- Demonstrated ability to work independently as well as collaboratively within a team environment.
- Proficiency in Microsoft Office Suite and familiarity with CRM software is a plus.
- Valid driver’s license and willingness to travel as needed within the community.
**What We Offer:**
- Competitive salary and benefits package
- Opportunities for professional development and career advancement
- A supportive and collaborative work environment
- The chance to make a meaningful impact in the lives of individuals and families in need of care
Join our team and play a vital role in expanding our reach and making a difference in the community!
